Ayse Oge’s The Millennial Global Edge is essential reading for global educators and senior management’s understanding of the first generation exposed to social media and smartphones since birth. Ms. Oge lays a descriptive foundation of this age group and its potential for influencing growth in the global marketplace. For those new to global business, there is content addressing markets to target, strategy, technical considerations and cultural considerations the reader should not miss in entering the global marketplace. Based personal experience, she even points out paths to take and the art/science of global leadership. I highly endorse your purchase of this great read.